Urban Heart — AI Opulence
Urban Heart — AI Opulence
For two days Urban Vision suspended every advertising campaign on its screens, turning them into an open-air video art exhibition.
In “AI Opulence — Let them eat AI!” two AI-generated women stand with their eyes closed, imagining the future; one poses her hand in search of AI’s human heart. They wear extravagant wigs styled after Marie Antoinette’s era, adorned with flowers, fruits, clocks, planets and animals — a prosperous era of technological advance, space exploration and respect for the planet.
Whimsical as the images are, they carry a caution: just as the excess of Marie Antoinette’s court led to famine and suffering, the work argues for responsible innovation rather than a repetition of past mistakes. Each display carries a unique wig decoration; the works are animated, registered as NFTs, and come with a signed physical print.
Urban Heart was conceived, designed and produced by Urban Vision: on 12 and 13 June every advertising campaign was suspended and the maxi-LED screens of Milan, Rome, Naples and Catania were given over to video art.